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Technicolor patent acquisition discussion This is my take on the acqusition: Very good deal! Why? 1) immediately accretive to Interdigital earning 2) size matters in global IP licensing....and while Techicolor has been a giant in the past, it has been hobbled (outmaneuvered) in recent past standardization groups (HEVC). The combo of the two will definitely help....especially in light of the info below. 3) matches Interdigital's SDR codec and 360 degree Video codec standards efforts with Technicolor's HDR codec standards efforts to try and ensure both company's technology have leading positions in H.266 standardization efforts (the new standard effort to replace HEVC (H.265)...which itself replaced MPEG4.0). Testing for candidates for H.266 has already begun...and to-date test results indicate both companies contribution efforts show their proposals are leading submissions from competitors Samsung, FastVDO, and Qualcomm in performance....and showing reduced bit rates of 40-50% from the current standard (HEVC H.265). (Note that this standard is designed for use in 4K-16K screens....which mobile operators like Apple are driving with their OLED displays...not to mention the consumer electronics cos..i.e. TV manufacturers.) https://mpeg.chiariglione.org/standards/exploration/future-video-coding/n17054-results-joint-call-evidence-video-compression (Open the zip file to get the Word document report...) Below is the Intro and Conclusions to the report by the Joint Working Group (You have to separately evaluate from the test graphs to pick up that IDCC and Techicolor's proposals were superior): << 1 IntroductionITU-T VCEG (Q6/16) and ISO/IEC MPEG (JTC 1/SC 29/WG 11) are jointly studying the potential for standardization of video coding technology with a compression capability that significantly exceeds that of the HEVC standard (Rec. ITU-T H.265 | ISO/IEC 23008-2) and its current extensions. Such future standardization could take the form of additional extension(s) of HEVC or an entirely new standard. To better coordinate this study, VCEG and MPEG created the Joint Video Exploration Team (JVET) as an informal collaboration. The scope of the JVET activity includes consideration of a variety of video sources and video applications. Example sources include camera-view content, screen content, consumer generated content, virtual reality/360º omnidirectional content, and high dynamic range content, while example applications include broadcast (with live or pre-authored content), real-time video conferencing, video chat, on-demand viewing, storage-based media replay, and surveillance with fixed or moving cameras [4][5]. At the JVET meeting in Hobart, Australia, in April 2017, a Call for Evidence (CfE) was issued jointly as part of this study [1]. The CfE requested information regarding video compression technology that has compression performance beyond that of HEVC. Companies and organizations who have developed compression technology that they believe to have compression capability better than that of the Main 10 Profile of the HEVC standard were kindly invited to bring such information to the JVET in response to this Call for Evidence. Additionally, contributions were solicited regarding technology that better supports newly emerging application areas of video coding. The received responses to the CfE were evaluated at the July 2017 meeting. . . . 6 ConclusionsThe results indicate that significant gain compared to HEVC was achieved for a considerable number of test cases. Comparable subjective quality (i.e. a comparable MOS value) was observed at 40–50% less bit rate than HEVC for the the SDR and HDR test cases. Moreover, even higher bit rate savings was observed for some test sequences. For the 360° video sequences, somewhat lower gains were observed. This might be partially attributed to the viewpaths used in the tests. As a result of the evaluation of submitted evidence, it has been concluded that evidence exists of the existence of technology that is likely to significantly outperform the compression capability of the HEVC standard after further development and standardization. As a consequence, it has been agreed to proceed with preparing and issuing a formal Call for Proposals, with responses expected to be evaluated at meetings in April 2018. >>VG |
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Msg # | Subject | Author | Recs | Date Posted |
67939 | Re: Technicolor patent acquisition discussion | BeSeeingYou_No6 | 4 | 3/4/2018 1:33:38 AM |