We can certainly agree that these are not the famous persons with which C&C should be associated. Way too much risk.
At least the Courage players that C&C is associated with, are not out front with these girls controversial actions.
But then again, is the association with the Courage worth the risk that in the future some of the Courage players could get entwined in such actions ? Does C&C know these players are safe to associate with ? Did C&C even consider the risk ? And maybe most importantly, why take any risk (or even give away jewels/jewelry) when there is nothing positive coming from this initiative ? We've seen no attention or awareness because of it. No benefit. So whatever risk there is, is not balanced by any positive for C&C. It is looking like it was a stupid decision by marketing or the CEO or whomever.