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Msg  111792 of 118474  at  4/25/2012 7:45:33 AM  by

sbiller1


 In response to msg 111791 by  chembrane
ignore topicview thread,  thread start

Re: VM TiVo up by 242,000 to 677,100, 18% of TV customer base // footnote & analysis

We've learned quite a bit in the past 3 months that help refine the subscriber estimates. I think its very difficult to estimate how much further we have to go on DTV burn-off of legacy subscribers. The TiVo adds last quarter reflect the DTV loss. 
 
- Charter adds negligible & delayed roll-out
- Ono launch numbers
- Suddenlink numbers
- RCN numbers (via private conversations)
- DTV degradation not being offset by new DTV box
- Reduced churn of stand-alone subscribers 
 
I expect continued reduced churn of stand-alone subscribers reflecting a stronger domestic hardware/software product portfolio and lower up-front costs. This trend should continue as Comcast XFINITY launch should help numbers in the San Fran Bay Area. I expect we will see a launch outside of the Bay Area in Q2 and TiVo/Comcast marketing in Q2. 
 
The launch of the non-DVR set-top box in the US (August timeframe) with significantly improved whole-home software and without a subscription fee will be the turning point for stand-alone subs in Q3/Q4. I expect we will see a non-DVR launch in the UK in the Q3/Q4 timeframe as well. 


  
 
 


 
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111798 Re: VM TiVo up by 242,000 to 677,100, 18% of TV customer base // footnote & analysis chembrane 4/25/2012 9:51:34 AM


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